Padmi

SFMC Developer - Marketing Cloud

HyderabadPosted 2 months ago
Software engineeringSeniorFull Time; Regular
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Role Overview : We are seeking a seasoned Salesforce Marketing Cloud professional to join our dynamic team in Bangalore, Hyderabad, Chennai, or Pune. In this role, you will serve as a technical architect and strategist, bridging the gap between complex business requirements and high-impact marketing automation solutions. You will work closely with cross-functional stakeholders, including marketing leads, data analysts, and IT teams, to design and execute multi-channel campaigns that drive customer engagement and retention. By leveraging the full suite of SFMC capabilities, you will play a pivotal role in optimizing customer journeys, ensuring data integrity, and delivering personalized experiences that directly influence business growth and operational efficiency. Key Responsibilities : - Architect and implement end-to-end marketing automation solutions within Salesforce Marketing Cloud to streamline campaign delivery for global clients. - Develop complex SQL queries and data extensions to segment audiences effectively, ensuring highly targeted and relevant communication. - Configure and manage Journey Builder, Email Studio, and Automation Studio to automate customer touchpoints and improve conversion rates. - Collaborate with internal stakeholders to translate business objectives into technical specifications, ensuring alignment between marketing goals and platform capabilities. - Troubleshoot and resolve technical bottlenecks within the platform to maintain seamless performance and data synchronization across integrated systems. - Mentor junior team members and contribute to best practices documentation to elevate the overall technical maturity of the marketing operations team. Required Skillset : - Demonstrated expertise in designing and deploying complex customer journeys using Salesforce Marketing Cloud, with a deep understanding of its core modules. - Proficiency in AMPscript, SSJS, and SQL to build dynamic, data-driven content and automated workflows. - Strong analytical mindset with the ability to interpret data insights and translate them into actionable marketing strategies. - Excellent communication skills, enabling you to articulate technical concepts to non-technical stakeholders and foster collaborative relationships across teams. - Proven ability to manage multiple projects simultaneously in a fast-paced, hybrid work environment while maintaining high standards of quality and attention to detail. - A Bachelor's degree in Computer Science, Information Technology, or a related field, complemented by a track record of continuous learning in the Salesforce ecosystem. - Ability to thrive in a collaborative team setting, showing adaptability and a proactive approach to solving complex integration challenges. Role Overview : We are seeking a seasoned Salesforce Marketing Cloud professional to join our dynamic team in Bangalore, Hyderabad, Chennai, or Pune. In this role, you will serve as a technical architect and strategist, bridging the gap between complex business requirements and high-impact marketing automation solutions. You will work closely with cross-functional stakeholders, including marketing leads, data analysts, and IT teams, to design and execute multi-channel campaigns that drive customer engagement and retention. By leveraging the full suite of SFMC capabilities, you will play a pivotal role in optimizing customer journeys, ensuring data integrity, and delivering personalized experiences that directly influence business growth and operational efficiency. Key Responsibilities : - Architect and implement end-to-end marketing automation solutions within Salesforce Marketing Cloud to streamline campaign delivery for global clients. - Develop complex SQL queries and data extensions to segment audiences effectively, ensuring highly targeted and relevant communication. - Configure and manage Journey Builder, Email Studio, and Automation Studio to automate customer touchpoints and improve conversion rates. - Collaborate with internal stakeholders to translate business objectives into technical specifications, ensuring alignment between marketing goals and platform capabilities. - Troubleshoot and resolve technical bottlenecks within the platform to maintain seamless performance and data synchronization across integrated systems. - Mentor junior team members and contribute to best practices documentation to elevate the overall technical maturity of the marketing operations team. Required Skillset : - Demonstrated expertise in designing and deploying complex customer journeys using Salesforce Marketing Cloud, with a deep understanding of its core modules. - Proficiency in AMPscript, SSJS, and SQL to build dynamic, data-driven content and automated workflows. - Strong analytical mindset with the ability to interpret data insights and translate them into actionable marketing strategies. - Excellen

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