Product Marketing & Growth Manager

As a Product Marketing & Growth Manager at Ascentt AITek Pvt Ltd., you will be responsible for building the product marketing engine from scratch for the enterprise AI solutions company specializing in the automotive and manufacturing verticals. Operating across North America and India, Ascentt aims to help large manufacturers and automotive OEMs unlock value through data, AI, and intelligent automation. In this role, you will have the opportunity to launch proprietary B2B enterprise products and be a part of a zero-to-one moment for the company. As the first person to build this function, you will play a crucial role in defining the product marketing strategy, driving growth experimentation and demand generation, creating content and thought leadership, and developing analytics and playbook for the marketing team. Role Overview: - Building the product marketing engine from scratch for Ascentt AITek Pvt Ltd., a last mile enterprise AI solutions company specializing in the automotive and manufacturing verticals Key Responsibilities: - Define positioning, messaging, and go-to-market narratives for enterprise AI products targeting manufacturing and automotive decision-makers - Develop and maintain buyer personas, competitive battlecards, and objection-handling frameworks specific to the manufacturing/automotive vertical - Design and execute multi-channel experiments across various platforms and events to drive growth and demand generation - Produce high-quality written content including blog posts, whitepapers, customer success stories, and video scripts - Set up marketing analytics infrastructure and document every experiment, result, and learning into an internal marketing playbook Qualifications Required: - 1-2 years of product marketing experience in a 0-to-1 or pre-PMF environment - Strong data orientation and experience with tools like HubSpot, Google Analytics, etc. - Demonstrated understanding of the manufacturing and/or automotive industry - Excellent writing and storytelling skills with a self-starter mentality - Experience marketing data/AI/analytics products to enterprise buyers is a plus If you are looking for a challenging role where you can make a significant impact by building a product marketing function from the ground up, Ascentt AITek Pvt Ltd. offers you the opportunity to be a part of a company at the forefront of the AI transformation in the manufacturing and automotive industries. Join us and be a key player in shaping the future of enterprise AI solutions. As a Product Marketing & Growth Manager at Ascentt AITek Pvt Ltd., you will be responsible for building the product marketing engine from scratch for the enterprise AI solutions company specializing in the automotive and manufacturing verticals. Operating across North America and India, Ascentt aims to help large manufacturers and automotive OEMs unlock value through data, AI, and intelligent automation. In this role, you will have the opportunity to launch proprietary B2B enterprise products and be a part of a zero-to-one moment for the company. As the first person to build this function, you will play a crucial role in defining the product marketing strategy, driving growth experimentation and demand generation, creating content and thought leadership, and developing analytics and playbook for the marketing team. Role Overview: - Building the product marketing engine from scratch for Ascentt AITek Pvt Ltd., a last mile enterprise AI solutions company specializing in the automotive and manufacturing verticals Key Responsibilities: - Define positioning, messaging, and go-to-market narratives for enterprise AI products targeting manufacturing and automotive decision-makers - Develop and maintain buyer personas, competitive battlecards, and objection-handling frameworks specific to the manufacturing/automotive vertical - Design and execute multi-channel experiments across various platforms and events to drive growth and demand generation - Produce high-quality written content including blog posts, whitepapers, customer success stories, and video scripts - Set up marketing analytics infrastructure and document every experiment, result, and learning into an internal marketing playbook Qualifications Required: - 1-2 years of product marketing experience in a 0-to-1 or pre-PMF environment - Strong data orientation and experience with tools like HubSpot, Google Analytics, etc. - Demonstrated understanding of the manufacturing and/or automotive industry - Excellent writing and storytelling skills with a self-starter mentality - Experience marketing data/AI/analytics products to enterprise buyers is a plus If you are looking for a challenging role where you can make a significant impact by building a product marketing function from the ground up, Ascentt AITek Pvt Ltd. offers you the opportunity to be a part of a company at the forefront of the AI transformation in the manufacturing and automotive industries. Jo