Product Marketing SME

UK Shift 1:30 PM to 10:30 PM IST WFO Role & responsibilities: The Product Marketing SME / Assistant Manager is a senior individual-contributor role with emerging team leadership responsibility. You will serve as the subject matter expert for Healthcare SaaS product portfolio owning end-to-end product marketing execution while progressively taking accountability for mentoring junior marketers, defining team workflows, and influencing the broader marketing roadmap. You will work in close partnership with Product, Sales, Customer Success, and Demand Generation to sharpen positioning, drive pipeline, and build reputation as the definitive operational partner for mid-market US healthcare providers. This role is designed as a bridge between seasoned execution and strategic ownership — the expectation is that you lead from the front, set the quality bar for the team's output, and proactively identify gaps without waiting to be directed. Education: Bachelor's degree in Marketing, Business, or a related field. An MBA or advanced degree in a relevant discipline is an advantage. Experience: 58 years of B2B SaaS or healthcare technology marketing experience, with at least 3 years in a dedicated product marketing role. Demonstrated ownership of go-to-market strategy — not just execution support — across at least two product launches or major feature cycles. Prior experience working with or marketing to mid-market US healthcare providers (physician groups, specialty practices, ambulatory surgery centres, or health systems). Experience providing informal or formal direction to junior colleagues, whether through mentorship, content review, or workflow ownership.