Lead CRM Consultant

Role Overview: As the Lead CRM, you will be at the forefront of driving our customer relationship management strategy, ensuring seamless and personalized experiences across all touchpoints. Your day-to-day will involve leading a team of CRM professionals, collaborating closely with sales, marketing, and product teams to optimize our CRM system and related applications. You will be instrumental in leveraging data-driven insights to enhance customer engagement, improve sales effectiveness, and ultimately contribute to significant business growth. This role is based in Gurgaon/Gurugram. Key Responsibilities: - Lead the CRM team in the design, development, and implementation of CRM strategies to enhance customer acquisition, retention, and loyalty. - Manage and optimize our CRM system (.Net based), ensuring data integrity, system performance, and user adoption across the organization. - Collaborate with cross-functional teams to integrate CRM with other business systems, such as marketing automation platforms, e-commerce platforms, and customer service tools, using APIs. - Develop and maintain CRM reports and dashboards to track key performance indicators (KPIs) and provide actionable insights to stakeholders. - Implement and manage AI-powered tools like Copilot and Power Agent within the CRM environment to automate tasks, personalize customer interactions, and improve efficiency. - Oversee the development of engaging and visually appealing customer communications using tools like Canva, ensuring brand consistency and effectiveness. - Manage and maintain Azure cloud infrastructure related to CRM, ensuring scalability, security, and reliability. - Stay abreast of the latest CRM trends and technologies, evaluating and recommending new solutions to improve our CRM capabilities. Qualification Required: - Demonstrated ability to lead and mentor a team of CRM professionals, fostering a collaborative and high-performance environment. - Proven expertise in designing, implementing, and managing CRM systems, preferably with experience in .Net based CRM platforms. - Strong understanding of CRM best practices and methodologies, with the ability to translate business requirements into technical solutions. - Proficiency in integrating CRM with other business systems using APIs and other integration technologies. - Experience with AI-powered tools like Copilot and Power Agent, and a passion for leveraging AI to enhance customer experiences. - Ability to create visually appealing and engaging customer communications using tools like Canva. - Solid understanding of Azure cloud infrastructure and its role in supporting CRM systems. - Excellent communication, interpersonal, and presentation skills, with the ability to effectively communicate complex technical concepts to non-technical audiences. - Bachelor's degree in Computer Science, Information Technology, or a related field. - Adaptable to a dynamic work environment and capable of managing multiple projects simultaneously. Role Overview: As the Lead CRM, you will be at the forefront of driving our customer relationship management strategy, ensuring seamless and personalized experiences across all touchpoints. Your day-to-day will involve leading a team of CRM professionals, collaborating closely with sales, marketing, and product teams to optimize our CRM system and related applications. You will be instrumental in leveraging data-driven insights to enhance customer engagement, improve sales effectiveness, and ultimately contribute to significant business growth. This role is based in Gurgaon/Gurugram. Key Responsibilities: - Lead the CRM team in the design, development, and implementation of CRM strategies to enhance customer acquisition, retention, and loyalty. - Manage and optimize our CRM system (.Net based), ensuring data integrity, system performance, and user adoption across the organization. - Collaborate with cross-functional teams to integrate CRM with other business systems, such as marketing automation platforms, e-commerce platforms, and customer service tools, using APIs. - Develop and maintain CRM reports and dashboards to track key performance indicators (KPIs) and provide actionable insights to stakeholders. - Implement and manage AI-powered tools like Copilot and Power Agent within the CRM environment to automate tasks, personalize customer interactions, and improve efficiency. - Oversee the development of engaging and visually appealing customer communications using tools like Canva, ensuring brand consistency and effectiveness. - Manage and maintain Azure cloud infrastructure related to CRM, ensuring scalability, security, and reliability. - Stay abreast of the latest CRM trends and technologies, evaluating and recommending new solutions to improve our CRM capabilities. Qualification Required: - Demonstrated ability to lead and mentor a team of CRM professionals, fostering a collaborative and high-performance environment. - Proven expertise in designin