E-commerce Analyst

Job Title: E-commerce Analyst Experience: 5+ Years Location: Hebbal, Bengaluru (5 Days Work from Office) Working hours: 3.00 PM to 12.00 AM IST (Transportation Provided) Key Priorities: Customer Experience Excellence: Ensure all digital touchpoints deliver a seamless, intuitive, and high-quality user experience. Testing & Quality Assurance: Drive thorough UAT execution across platforms, ensuring defect-free releases and business alignment. Project & Enhancement Support: Support Sr. BA in validating requirements and ensuring successful implementation of projects and enhancements. Analytics & Data Validation: Ensure accuracy of tracking mechanisms (GA4, events, tags) and validate customer interaction data. Cross-functional Collaboration: Work closely with IT, Product Owners, Marketing, and Business teams to ensure alignment and quality delivery. Continuous Improvement: Identify gaps in customer journeys and recommend enhancements to improve usability and conversions. Required Qualifications Bachelors degree in Business, Technology, or related field 5-6+ years of experience in E-commerce, UAT, or Digital Customer Experience roles Hands-on experience in User Acceptance Testing (UAT) across web platforms Understanding of e-commerce workflows and customer journeys Basic to intermediate knowledge of web analytics tools (GA4 preferred) Familiarity with SEO fundamentals and validation techniques Experience working with e-commerce platforms (Magento, Salesforce, etc.) is a plus Strong analytical and problem-solving skills with attention to detail Ability to understand front-end and downstream system dependencies Experience in test case creation, defect tracking, and release validation Strong communication and stakeholder coordination skills Ability to manage multiple tasks and work in a fast-paced environment Self-starter with a strong ownership mindset and focus on quality Responsibilities: Perform end-to-end User Acceptance Testing (UAT) across multiple e-commerce websites, including front-end, backend/downstream systems, and integrations. Validate customer journeys including product discovery, search, navigation, cart, checkout, and post-purchase flows. Create and execute detailed test cases and test scenarios aligned with business requirements and customer experience goals. Identify, log, track, and validate defects and issues , ensuring timely resolution in collaboration with IT teams. Support the Senior Business Analyst in project and enhancement testing, validation, and release readiness. Perform UAT for new projects, features, and enhancements , ensuring alignment with business requirements and UX expectations. Validate data tracking and analytics implementation , including GA4 events, tagging, and reporting accuracy. Conduct basic SEO validations such as metadata, indexing, redirects, and page structure to ensure compliance with best practices. Analyse customer behavior and experience insights using analytics tools to identify friction points and improvement opportunities. Collaborate with cross-functional teams including IT, Product, Marketing, and Analytics to ensure seamless execution. Support release validation and post-production checks , ensuring smooth deployment and minimal customer impact. Assist in process documentation, test documentation, and UAT best practices . Continuously identify opportunities to improve customer experience, usability, and conversion rates .