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About the role
As a Senior/Lead, Business Analytics & AI at Cvent, you will play a crucial role in designing, developing, and deploying advanced AI/ML solutions that drive data-driven decision-making across Sales, Marketing, and other business functions. If you are passionate about solving complex business problems using cutting-edge AI technologies and turning data into actionable insights, this role is perfect for you. Role Overview: In this role, you will: - Develop end-to-end AI-powered analytics models to tackle intricate business challenges leveraging structured and unstructured data, particularly in Sales & Marketing domains. - Create predictive models and automation solutions for lead scoring, churn prediction, upsell/cross-sell, next-best-action, pipeline forecasting, and campaign effectiveness. - Utilize Generative AI (Gen AI) techniques to enhance research, data exploration, and prompt-based insight generation. - Collaborate with cross-functional teams to comprehend business objectives, structure analytical approaches, and build scalable solutions. - Conduct in-depth data exploration and construct advanced statistical, ML, and Gen AI models such as transformers, topic modeling, and LLMs. - Design and oversee SQL procedures and data pipelines for platforms like Snowflake, ensuring data accuracy and governance. - Develop interactive dashboards and visualizations using tools like Tableau or Sigma to simplify the consumption of complex insights. - Mentor junior team members, work across multiple projects, and promote analytics adoption across teams. - Implement CI/CD, Git, and software development best practices for model and solution deployment. Qualification Required: - 3-7 years of experience in Business Analytics and AI/ML, focusing on Generative AI applications. - Proficiency in Python (Pandas, Scikit-learn, TensorFlow, Hugging Face, LangChain, etc.) and AI/ML model development. - Hands-on experience in building and deploying Gen AI models for research, summarization, and business-specific insights. - Strong SQL skills for data extraction, transformation, and automation across large-scale databases like Snowflake. - Experience in data visualization using tools such as Tableau, Sigma, Power BI, or similar. - Ability to work with both structured and unstructured data, applying prompt engineering and AI-driven methods for insight generation. - Excellent communication skills to translate technical insights into business value. - Prior experience in a SaaS environment, especially supporting Sales and Marketing functions, is advantageous. - Familiarity with software engineering practices like Git workflows, code reviews, and CI/CD pipelines. As a Senior/Lead, Business Analytics & AI at Cvent, you will play a crucial role in designing, developing, and deploying advanced AI/ML solutions that drive data-driven decision-making across Sales, Marketing, and other business functions. If you are passionate about solving complex business problems using cutting-edge AI technologies and turning data into actionable insights, this role is perfect for you. Role Overview: In this role, you will: - Develop end-to-end AI-powered analytics models to tackle intricate business challenges leveraging structured and unstructured data, particularly in Sales & Marketing domains. - Create predictive models and automation solutions for lead scoring, churn prediction, upsell/cross-sell, next-best-action, pipeline forecasting, and campaign effectiveness. - Utilize Generative AI (Gen AI) techniques to enhance research, data exploration, and prompt-based insight generation. - Collaborate with cross-functional teams to comprehend business objectives, structure analytical approaches, and build scalable solutions. - Conduct in-depth data exploration and construct advanced statistical, ML, and Gen AI models such as transformers, topic modeling, and LLMs. - Design and oversee SQL procedures and data pipelines for platforms like Snowflake, ensuring data accuracy and governance. - Develop interactive dashboards and visualizations using tools like Tableau or Sigma to simplify the consumption of complex insights. - Mentor junior team members, work across multiple projects, and promote analytics adoption across teams. - Implement CI/CD, Git, and software development best practices for model and solution deployment. Qualification Required: - 3-7 years of experience in Business Analytics and AI/ML, focusing on Generative AI applications. - Proficiency in Python (Pandas, Scikit-learn, TensorFlow, Hugging Face, LangChain, etc.) and AI/ML model development. - Hands-on experience in building and deploying Gen AI models for research, summarization, and business-specific insights. - Strong SQL skills for data extraction, transformation, and automation across large-scale databases like Snowflake. - Experience in data visualization using tools such as Tableau, Sigma, Power BI, or similar. - Ability to work with both structured and unstructured d
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