Zoho Speacialist

We are looking for a Zoho CRM Specialist who can manage, customize, and optimize our CRM ecosystem to drive customer engagement, retention, and operational efficiency. This role requires a mix of CRM expertise, automation skills, and basic coding knowledge to build scalable systems and improve overall performance. Key Responsibilities Manage and maintain Zoho CRM, ensuring accurate data, pipeline visibility, and smooth operationsDesign and execute targeted campaigns using Zoho Campaigns and Zoho Marketing AutomationBuild and optimize workflows, blueprints, and automation using DelugeDevelop and manage integrations with internal and third-party tools via APIs and webhooksCreate customer segmentation strategies for life-cycle marketing (lead nurturing, retention, re-engagement)Generate reports and dashboards using Zoho Analytics to track campaign and sales performanceEnsure CRM data hygiene, duplication, and compliance with data privacy standardsCollaborate with sales, marketing, and tech teams to improve CRM usage and efficiency Requirements Hands-on experience with Zoho CRM and the Zoho ecosystemStrong knowledge of Deluge (mandatory)Working knowledge of:SQLJavaScript or PythonExperience with API integrations, webhooks, and automation tools (Zoho Flow, Zapier, etc.)Strong analytical skills with Excel / reporting toolsBachelors degree in Marketing, Business, IT, or related field2-4 years of relevant experience in Zoho Automation.Strong problem-solving and logical thinking abilityGood communication and cross-team collaboration skills We are looking for a Zoho CRM Specialist who can manage, customize, and optimize our CRM ecosystem to drive customer engagement, retention, and operational efficiency. This role requires a mix of CRM expertise, automation skills, and basic coding knowledge to build scalable systems and improve overall performance. Key Responsibilities Manage and maintain Zoho CRM, ensuring accurate data, pipeline visibility, and smooth operationsDesign and execute targeted campaigns using Zoho Campaigns and Zoho Marketing AutomationBuild and optimize workflows, blueprints, and automation using DelugeDevelop and manage integrations with internal and third-party tools via APIs and webhooksCreate customer segmentation strategies for life-cycle marketing (lead nurturing, retention, re-engagement)Generate reports and dashboards using Zoho Analytics to track campaign and sales performanceEnsure CRM data hygiene, duplication, and compliance with data privacy standardsCollaborate with sales, marketing, and tech teams to improve CRM usage and efficiency Requirements Hands-on experience with Zoho CRM and the Zoho ecosystemStrong knowledge of Deluge (mandatory)Working knowledge of:SQLJavaScript or PythonExperience with API integrations, webhooks, and automation tools (Zoho Flow, Zapier, etc.)Strong analytical skills with Excel / reporting toolsBachelors degree in Marketing, Business, IT, or related field2-4 years of relevant experience in Zoho Automation.Strong problem-solving and logical thinking abilityGood communication and cross-team collaboration skills