Source description
About the role
Top skills: Data/Web Analytics , Statistical Analysis , A/B Testing practice
Team Schedule: Hybrid – Mon to Thu onsite, Fri WFH
The main function of a business operations specialist is to maintain vendor relationships, acting as a business analyst for non-IT projects, or filling organizational roles above an administrative level, but below a management level. Other responsibilities may include maintaining all project management processes, including project goals, deadlines, metrics, and budget. The business operations specialist usually reports to a project manager or director.
Specific responsibilities include:
Lead the Web Analytics & UX analytics for ecommerce business
Web Analytics: Customer Journey, Page Analytics, Pathing, Search Analytics etc.
Proficient in Communication & Presentation skills, Data/Web Analysis, Setup A/B testing practices/ Pre-post analysis, Web Analytics tools like Omniture, Google Analytics, DXT, etc.
Develop and execute a comprehensive web analytics data strategy to optimize UX, CX, and web performance & insights
Collaborate with Business function, Category, Product, Merch & UX teams to create and deliver analytics Reporting and Insights
Build and manage best-in-class Web Reporting
Utilize SQL to perform data analysis to extract valuable insights from large data sets like Clickstream, transactional data
Create and maintain internal mapping tables like product hierarchy, Dates, and Adobe classifications
Strong problem-solving skills, and excellent communication skills, both technical and non-technical to convey complex insights to diverse stakeholders
Demonstrate strong technical expertise in Tableau/SQL and well versed with Adobe Analytics
Drive data thought leadership and create end-to-end Web Reporting standards
Proactively Identify gaps and provide tagging requirements (Build governance in maintaining eVars, Props & Custom events)
Implement best practices for analytics, staying abreast of industry trends and emerging technologies to enhance our capabilities
Lead highly functional and agile analytics/data teams
Perform promotional ROI analysis and develop monthly reporting with key insights and planning implications
Web Analytics: Customer Journey, Page Analytics, Pathing, Search Analytics etc.
Background & Competencies Required:
8+ years of related experience in one or more of the functional areas: business analytics, eCommerce, or Web analytics roles
Bachelor’s degree in Business, Data Science, or a related field, Master’s preferred
4+ years’ experience in e-commerce or telecommunications consumer electronics industry or management consulting
Strong quantitative and analytical capabilities with high proficiency in data analysis using Excel, tableau preferred
Prior experience leading small teams with the ability to engage and develop talent
Exceptional communication skills with the ability to collaborate and build effective partnerships at all levels of the organization
Structured and process-oriented approach to solve business and operational problems with a highly agile approach
Ability to operate seamlessly in a matrix organization and manage stakeholders across multiple lines of businesses
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