Senior Principal Product Manager, GTM - Insurance (R-19226)

Set and advance enterprise‑level growth opportunities by shaping unclear, emerging market, regulatory, and customer challenges into aligned, executive‑ready strategies and investment cases.

Serve as a recognized industry authority and external thought leader, defining a narrative and influencing market direction through press, white papers, events, webinars, and senior‑level forums.

Own and govern the full product commercialization lifecycle across regions—from GTM vision through scaled adoption—holding accountability for outcomes across EAPs, pilots, and general availability.

Define and steward comprehensive, multi‑region go‑to‑market strategies, including target segments, positioning, value messaging, pricing models, and channel approach, ensuring consistency and local relevance.

Drive cross‑functional and regional alignment at the senior‑leader level, influencing priorities and execution across product, marketing, sales, finance, operations, and partners without direct authority.

Establish and monitor enterprise‑level success metrics, including adoption, revenue, market share, acquisition, and retention; course‑correct strategy based on performance, market signal, and customer insight.

Partner with senior marketing and sales leadership to ensure scalable, high‑impact GTM enablement, shaping messaging frameworks, sales narratives, and executive‑level customer materials.

Act as the strategic voice of the customer and market, providing forward‑looking, data‑driven insights and recommendations that inform executive decision‑making and long‑term portfolio direction.