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About the role
Role Overview: As an Analytics Consultant, you will be a key member of our team, working towards enhancing direct marketing performance by leveraging data-driven insights. Your responsibilities will involve a wide range of analytics tasks, from developing predictive models to delivering client-ready presentations. This role offers you the opportunity to influence the direct marketing strategies of prominent brands in the US. Key Responsibilities: - Develop predictive models and segmentation frameworks to bolster marketing campaigns - Identify and target high-performing segments for upcoming direct marketing initiatives - Perform post-campaign analysis, conduct ad-hoc deep dives, and prepare performance reports - Translate business challenges into analytical solutions and strategies - Create clear and concise client-facing presentations, delivering insights to business stakeholders - Ensure the delivery of accurate and high-quality analytical outputs Qualifications: - Possess 2+ years of analytics experience with a Masters/PGDM degree, preferably in Analytics or a related field OR - Hold 3+ years of analytics experience with a Bachelors degree, preferably in Analytics or a related field Additional Details: N/A Role Overview: As an Analytics Consultant, you will be a key member of our team, working towards enhancing direct marketing performance by leveraging data-driven insights. Your responsibilities will involve a wide range of analytics tasks, from developing predictive models to delivering client-ready presentations. This role offers you the opportunity to influence the direct marketing strategies of prominent brands in the US. Key Responsibilities: - Develop predictive models and segmentation frameworks to bolster marketing campaigns - Identify and target high-performing segments for upcoming direct marketing initiatives - Perform post-campaign analysis, conduct ad-hoc deep dives, and prepare performance reports - Translate business challenges into analytical solutions and strategies - Create clear and concise client-facing presentations, delivering insights to business stakeholders - Ensure the delivery of accurate and high-quality analytical outputs Qualifications: - Possess 2+ years of analytics experience with a Masters/PGDM degree, preferably in Analytics or a related field OR - Hold 3+ years of analytics experience with a Bachelors degree, preferably in Analytics or a related field Additional Details: N/A
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