Padmi

Marketing Manager (Product / eCommerce)

ChennaiPosted 2 months ago
Product And Program ManagementStaff+Full Time; Regular
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As the Director of Product Marketing at ExpertusOne, you will play a key role in defining the product positioning, messaging, and go-to-market strategy for the ExpertusOne platform. Your responsibilities will include: - Leading go-to-market planning for product launches, feature releases, platform enhancements, and strategic initiatives. - Developing launch plans that align Product, Marketing, Sales, and Customer Success teams. - Conducting market research and identifying emerging trends within Learning Experience Platforms, Workforce Development, and Compliance Training. - Maintaining detailed competitive intelligence on major LMS and learning technology vendors. - Developing sales enablement assets, value-based selling materials, and industry-specific sales assets. - Creating thought leadership content around Skills Transformation, Workforce Development, and Compliance Training. - Leading win/loss analysis initiatives and competitive win performance analysis. Qualifications required for this role include: - Bachelor's degree in Marketing, Business, Technology, Engineering, or a related field. MBA preferred. - 1518+ years of B2B SaaS marketing experience with 5+ years in Product Marketing leadership roles. - Experience marketing enterprise software platforms and partnering closely with Product Management and Sales organizations. - Strong preference for experience in Learning Experience Platforms (LXP), Talent Management, or Workforce Development Platforms. - Commercial skills including enterprise B2B sales enablement, solution marketing, market research, win/loss analysis, and data-driven decision making. - Experience in thought leadership content creation, project management, team mentoring, and development. You will be based in Chennai, India, and your full-time, on-site presence will be required. Occasional travel may be necessary for customer meetings, industry events, and company initiatives. Join us at ExpertusOne to help shape the future of enterprise learning and workforce development, drive AI-powered learning innovation, and build and scale the product marketing function during a high-growth phase. As the Director of Product Marketing at ExpertusOne, you will play a key role in defining the product positioning, messaging, and go-to-market strategy for the ExpertusOne platform. Your responsibilities will include: - Leading go-to-market planning for product launches, feature releases, platform enhancements, and strategic initiatives. - Developing launch plans that align Product, Marketing, Sales, and Customer Success teams. - Conducting market research and identifying emerging trends within Learning Experience Platforms, Workforce Development, and Compliance Training. - Maintaining detailed competitive intelligence on major LMS and learning technology vendors. - Developing sales enablement assets, value-based selling materials, and industry-specific sales assets. - Creating thought leadership content around Skills Transformation, Workforce Development, and Compliance Training. - Leading win/loss analysis initiatives and competitive win performance analysis. Qualifications required for this role include: - Bachelor's degree in Marketing, Business, Technology, Engineering, or a related field. MBA preferred. - 1518+ years of B2B SaaS marketing experience with 5+ years in Product Marketing leadership roles. - Experience marketing enterprise software platforms and partnering closely with Product Management and Sales organizations. - Strong preference for experience in Learning Experience Platforms (LXP), Talent Management, or Workforce Development Platforms. - Commercial skills including enterprise B2B sales enablement, solution marketing, market research, win/loss analysis, and data-driven decision making. - Experience in thought leadership content creation, project management, team mentoring, and development. You will be based in Chennai, India, and your full-time, on-site presence will be required. Occasional travel may be necessary for customer meetings, industry events, and company initiatives. Join us at ExpertusOne to help shape the future of enterprise learning and workforce development, drive AI-powered learning innovation, and build and scale the product marketing function during a high-growth phase.

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