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About the role
JOB TITLE: SENIOR PRODUCT MANAGER, JIOTUNES LOCATION: NAVI MUMBAI, INDIA ROLE We are looking for an Sr. Product Manager JioTunes to lead one of Indias most unique and underpenetrated digital product categories. JioTunes is our caller tunes / CRBT offering at the intersection of telecom, music, identity, and communication. This role will own the end-to-end product strategy, growth, monetization, and evolution of JioTunes into a modern mass-scale consumer product. The ideal candidate combines three critical strengths: 1. World-class product thinking 2. Deep expertise in Telecom VAS / Caller Tunes ecosystem 3. Proven ability to build products and categories at pan-India scale You will work closely with Engineering, Design, Analytics, Growth, Business, Content, and Jio telecom teams to shape the future of this category. RESPONSIBILITIES: 1. Product Vision & Strategy - Define and execute the long-term roadmap for JioTunes. - Reimagine caller tunes for the modern Indian consumer through recent use-cases and experiences. - Build differentiated advantages across personalization, simplicity, and utility. 2. Growth & Category Building - Drive awareness, consideration, adoption, and repeat usage at national scale. - Partner with Growth and Marketing teams to create category-defining campaigns and product hooks. - Identify new user segments, vernacular opportunities, and regional growth levers. 3. Telecom VAS Platform Ownership - Own core CRBT / telecom product flows including activation, provisioning, renewals, and reliability. - Partner deeply with telecom stakeholders on integrations, scale, latency, and operational excellence. - Improve funnel conversion across all telecom touchpoints. 4. User Experience & Engagement - Redesign discovery, onboarding, tune management, and personalization journeys. - Use experimentation and data science to improve activation and retention. - Build AI-led recommendation systems and contextual tune discovery. 5. Monetization & Busine .
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