Consultant

Designation: Consultant Experience: 7 to 9 years Location: Toronto, Ontario, Canada.

Job Description:

We are looking for a Data Scientist / Analytics Consultant to join the Lifecycle Marketing (LCM) & Engagement Analytics team. This role sits at the intersection of marketing, data science, and product analytics — helping drive growth across Adobe’s B2B ecosystem through advanced analytics, experimentation, and AI-driven insights.

You will collaborate closely with stakeholders across Product Marketing, Lifecycle Marketing, Data Engineering, and AI enablement teams to uncover behavioral patterns, optimize engagement campaigns, and identify early warning signals of churn and dormancy. The ideal candidate is both technically strong and business-savvy, able to translate data into actionable recommendations that shape lifecycle marketing strategy and business growth.

Quantify incremental impact of lifecycle programs (email, onboarding, resurrection) using hold-out tests, A/B experiments, and incrementality frameworks.

Report on campaign performance.

Do ad hoc analysis