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About the role
Job Description: · Mix of technical, analytical & business skills · Adobe Analytics Core Skills · Report Suite Configuration · Processing Rules & VISTA rules · Segmentation & Filters · Calculated Metrics · Attribution Modelling · Implementation & Tag Management · Javascript & Adobe Launch · Data Layer Implementation · Custom Variables (eVars, Props, Events) · Mobile & App Analytics · Data Analysis & Widgets · Report Interpretation · Customer Journey Analysis · Marketing Channel Analysis · Cohort & Rentention Analysis · Integration & Data Export · Adobe Experience Cloud Integration · API & Data feeds · Workspace & Data Warehouse Integration · Business & Communication Skills · Stake Holder Communication · Dashboard Creation & Storytelling · Business KPI alignment · Adobe Target & Firebase Analytics Knowledge
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