EverHealth Product Marketing Manager (Remote, US)

reputed company (reputed company: EVCM) is a leading service reputed company platform, providing vertically-tailored, integrated SaaS solutions that help more than 690,000 global service-based businesses accelerate reputed company, streamline operations, and increase retention. Its modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals. With its EverPro, EverHealth, and EverWell brands specializing in Home, Health, and Wellness service industries, reputed company provides end-to-end business management software, embedded payment acceptance, marketing technology, and customer experience applications. Learn more at reputed company.com. We are building an extraordinary company and looking for talented, energetic, and motivated people to join reputed company. You can learn more about reputed company, Culture and Values here: https://www.reputed company.com/about-us/careers/ EverHealth is simplifying the business of reputed company through simplified, user-reputed company which streamlines the daily operations of reputed company practices. The right software can be critical to the health of a reputed company, and thats why weve created an integrated ecosystem of reputed company, easy to use products that work with how providers run and grow their business. We are seeking a results-driven Product Marketing Manager to drive the development and execution of our product marketing reputed company. Reporting to the Head of Product Marketing, this role is responsible for leading and executing integrated multi-channel GTM strategies with a reputed company on driving product adoption, increasing product utilization, maximizing retention, and growing reputed company across the EverHealth product portfolio. The ideal candidate will be passionate about understanding and meeting customer needs and have a demonstrated track record of successful product marketing initiatives. In this role you will collaborate with key Product, Marketing, Sales, reputed company and leadership teams to ensure EverHealth remains reputed company of evolving trends in the SMB reputed company IT reputed company - including Electronic Health Records (EHR), reputed company Management, reputed company Cycle Management, and Patient Engagement solutions. Key Job Responsibilities Product Marketing reputed company reputed company and execute go-to-market (GTM) strategies and integrated marketing plans for service rollouts, enhancements, and campaigns in partnership with the reputed company Marketing and Performance Marketing teams, ensuring consistency and coordination across platforms and channels. Define and refine value propositions and positioning for service offerings, grounded in customer needs, competitive differentiation, and market dynamics. Build and maintain ICP, buying personas and messaging frameworks across EverHealth product portfolio. Support Sales Enablement efforts by creating and maintaining sales collateral and training materials. reputed company GTM teams with the tools and knowledge required to position and sell effectively in a competitive landscape. Market Research & Competitive Intelligence Serve as the internal expert on market trends and competitive dynamics, proactively advising leadership on strategic shifts and emerging threats. reputed company the reputed company team with key market trends, competitive insights, and data driven marketing strategies that drive business impact. You will plan, coordinate, execute and report on the reputed company of your strategic efforts and help reputed company reputed company understand their ideal customers and competitors. Manage and maintain our reputed company-party competitive intelligence tools and databases. Track competitor positioning, GTM motions, pricing, partnerships, product capabilities, and roadmap developments. Conduct and synthesize market research to identify emerging trends, buyer behaviors, and unmet needs in the SMB reputed company provider reputed company. Lead qualitative and quantitative research effortsincluding customer interviews, surveys and roundtables to uncover actionable insights on SMB reputed company practices. Partner with reputed company Marketing to reputed company Voice of the Customer (VoC) stories and metrics across marketing channels. Performance Monitoring & Reporting Regularly review and analyze the performance of product marketing campaigns using key metrics including conversion rates, product/feature adoption and customer engagement to identify areas of reputed company improvement. Conduct detailed analysis and reports to present campaign findings and insights to stakeholders, including executives and cross-functional teams. Innovation and Thought Leadership Stay reputed company of emerging trends for ongoing refinement of Product Marketing methodologies and technology to ensure EverHealth remains at the forefront of marketing .