Senior Salesforce Marketing Cloud Consultant

As a Senior Salesforce Marketing Cloud Consultant, your role involves advising clients on solution design, implementation, and optimization of marketing automation strategies using Salesforce Marketing Cloud. You will need to leverage your strong SFMC functional knowledge, hands-on execution skills, and the ability to translate business requirements into effective marketing solutions. Key Responsibilities: - Gather and analyze business requirements from clients - Design SFMC solutions aligned with marketing objectives - Configure and implement campaigns, Journeys, and automations - Provide best-practice guidance on personalization and data modeling - Support SFMC integrations, migrations, UAT, and go-live activities - Conduct training and knowledge transfer sessions for clients - Prepare solution documentation and campaign performance reports Qualifications Required: - B.Tech, BE, MCA, M.Tech, MBA with Technical Specialization Required Skills: - 3 years of Salesforce Marketing Cloud (ExactTarget) experience - Strong understanding of Email Studio, Journey Builder, Automation Studio, and Contact Builder - Hands-on experience with AMPscript, SQL, and basic HTML/CSS - Experience with Salesforce CRM integration and SFMC data migrations - Basic understanding of REST/SOAP APIs and triggered messaging - Strong client-facing, communication, and presentation skills - SFMC Consultant or Developer certification preferred - Basic knowledge of data modeling, data extensions, and subscriber management This job requires someone who can effectively communicate with clients, design tailored SFMC solutions, and implement marketing automation strategies to meet business objectives. As a Senior Salesforce Marketing Cloud Consultant, your role involves advising clients on solution design, implementation, and optimization of marketing automation strategies using Salesforce Marketing Cloud. You will need to leverage your strong SFMC functional knowledge, hands-on execution skills, and the ability to translate business requirements into effective marketing solutions. Key Responsibilities: - Gather and analyze business requirements from clients - Design SFMC solutions aligned with marketing objectives - Configure and implement campaigns, Journeys, and automations - Provide best-practice guidance on personalization and data modeling - Support SFMC integrations, migrations, UAT, and go-live activities - Conduct training and knowledge transfer sessions for clients - Prepare solution documentation and campaign performance reports Qualifications Required: - B.Tech, BE, MCA, M.Tech, MBA with Technical Specialization Required Skills: - 3 years of Salesforce Marketing Cloud (ExactTarget) experience - Strong understanding of Email Studio, Journey Builder, Automation Studio, and Contact Builder - Hands-on experience with AMPscript, SQL, and basic HTML/CSS - Experience with Salesforce CRM integration and SFMC data migrations - Basic understanding of REST/SOAP APIs and triggered messaging - Strong client-facing, communication, and presentation skills - SFMC Consultant or Developer certification preferred - Basic knowledge of data modeling, data extensions, and subscriber management This job requires someone who can effectively communicate with clients, design tailored SFMC solutions, and implement marketing automation strategies to meet business objectives.