Manager, Creative Technology and Development

Role Overview: As a Manager of Creative Technology and Development at Synchrony, you will be responsible for designing and delivering dynamic media ad formats, HTML email templates, and optimized landing pages. Your role will involve coding, producing, proofing, testing, and troubleshooting HTML email templates to ensure a consistent email experience across various devices and platforms. Key Responsibilities: - Utilize HTML/CSS and email marketing best practices to create and code responsive email templates - Develop responsive email code from design files such as Figma, PSD, InDesign (INDD), XD, etc. - Modify and maintain existing email templates based on client requirements - Perform quality checks and peer reviews to ensure adherence to brand guidelines and coding standards - Apply email development best practices, accessibility requirements, and applicable compliance regulations - Optimize HTML emails for performance, maintainability, and alignment with company goals and objectives - Test and debug templates to ensure consistent rendering across major browsers, email apps, ISPs, and devices - Code, set up, and validate ad hoc email templates, including dynamic content configurations - Collaborate with teammates to improve processes, documentation, and work methods for greater efficiency Qualifications Required: - Bachelor's degree with 3 to 5 years of professional experience in advertising/digital marketing agencies and/or in-house digital creative teams - Minimum 2+ years of proficiency with HTML, CSS, table-based layouts, mobile-responsive design, and JavaScript - Minimum 2+ years of enterprise-level experience with email and/or digital marketing platforms - General understanding of how marketing supports business stakeholders - Demonstrated ability to use AI-assisted development responsibly and adhere to data security guidelines - Detail-oriented with a strong focus on accuracy and quality - Ability to manage multiple priorities effectively - Strong communication, critical thinking, and process documentation skills - Excellent organizational and coordination skills, with a proactive approach to following up on requirements Company Details: Synchrony (NYSE: SYF) is a leading consumer financial services company that offers a comprehensive range of digitally enabled products. The company has been recognized for its employee-friendly policies and career advancement opportunities. Synchrony focuses on delivering top-notch customer experiences while driving business growth in a competitive market. (Note: The additional details of the company were not explicitly mentioned in the provided job description.) Role Overview: As a Manager of Creative Technology and Development at Synchrony, you will be responsible for designing and delivering dynamic media ad formats, HTML email templates, and optimized landing pages. Your role will involve coding, producing, proofing, testing, and troubleshooting HTML email templates to ensure a consistent email experience across various devices and platforms. Key Responsibilities: - Utilize HTML/CSS and email marketing best practices to create and code responsive email templates - Develop responsive email code from design files such as Figma, PSD, InDesign (INDD), XD, etc. - Modify and maintain existing email templates based on client requirements - Perform quality checks and peer reviews to ensure adherence to brand guidelines and coding standards - Apply email development best practices, accessibility requirements, and applicable compliance regulations - Optimize HTML emails for performance, maintainability, and alignment with company goals and objectives - Test and debug templates to ensure consistent rendering across major browsers, email apps, ISPs, and devices - Code, set up, and validate ad hoc email templates, including dynamic content configurations - Collaborate with teammates to improve processes, documentation, and work methods for greater efficiency Qualifications Required: - Bachelor's degree with 3 to 5 years of professional experience in advertising/digital marketing agencies and/or in-house digital creative teams - Minimum 2+ years of proficiency with HTML, CSS, table-based layouts, mobile-responsive design, and JavaScript - Minimum 2+ years of enterprise-level experience with email and/or digital marketing platforms - General understanding of how marketing supports business stakeholders - Demonstrated ability to use AI-assisted development responsibly and adhere to data security guidelines - Detail-oriented with a strong focus on accuracy and quality - Ability to manage multiple priorities effectively - Strong communication, critical thinking, and process documentation skills - Excellent organizational and coordination skills, with a proactive approach to following up on requirements Company Details: Synchrony (NYSE: SYF) is a leading consumer financial services company that offers a comprehensive range of digitally enabled products. The company has bee