Full Stack Engineer

Role Overview We are looking for a Full Stack Developer to support our marketing technology stack, website, and digital campaign infrastructure. This role bridges marketing and technology — building landing pages, automations, integrations, and internal tools that drive marketing efficiency and speed-to-market. Department: Digital Marketing / Technology Reports To: Head of Marketing / CMO Location: Chennai Experience: 7–10 Years Key Responsibilities Develop, maintain, and optimize the company website and campaign landing pages for performance and UX Build and integrate marketing automation workflows, CRM connectors, and lead capture forms Implement tracking, analytics, and tag management solutions (Google Tag Manager, GA4, pixel tracking) Develop internal marketing tools — reporting dashboards, lead routing scripts, data pipelines Collaborate with the UI/UX designer to implement high-fidelity designs with pixel precision Ensure website security, uptime, and performance (Core Web Vitals compliance) Support API integrations across the MarTech stack (HubSpot, CRM, email platforms, etc.) Participate in code reviews and contribute to technical documentation Requirements 7–10 years of full stack development experience Proficiency in front-end technologies: HTML5, CSS3, JavaScript / TypeScript, React or Vue.js Strong back-end skills: Node.js, Python, or PHP; RESTful API development Experience with CMS platforms: WordPress (advanced), Webflow, or headless CMS Familiarity with marketing tools: Google Tag Manager, GA4, HubSpot, Zapier / Make Database experience: MySQL / PostgreSQL; basic knowledge of cloud platforms (AWS / GCP / Azure) Understanding of web performance optimization and Core Web Vitals Experience in CI/CD pipelines and version control (Git) KPIs & Success Metrics Deliver assigned features, landing pages, and development tasks within committed sprint timelines. Maintain website uptime of 99.9% availability on a monthly basis. Ensure all key website pages maintain Good Core Web Vitals scores through continuous optimization. Maintain production quality standards with less than 2 critical bugs per month. Achieve landing page load speeds below 2.5 seconds (Largest Contentful Paint – LCP) per deployment. Ensure 100% tracking accuracy with zero data loss across key marketing and conversion events. Maintain 100% code review compliance by ensuring all pull requests are reviewed prior to merge.