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About the role
Role - Salesforce Data Cloud Location -Pune Key Responsibilities: Design, configure, and implement solutions within Salesforce Data Cloud to unify customer profiles across sources. Develop and maintain data ingestion pipelines , identity resolution rules, calculated insights, and activation targets. Collaborate with marketing, sales, analytics, and IT teams to define data requirements and use cases. Create and manage data streams and harmonization rules for ingesting data from Salesforce, cloud storage, and external systems. Implement and maintain segmentations and activation strategies using Data Cloud tools. Write and optimize SQL, JSON, and data transformation logic for calculated insights and unification. Monitor data quality, performance, and governance of the Data Cloud environment. Participate in solution architecture, integration planning, and technical documentation. Stay updated on Salesforce Data Cloud enhancements, best practices, and industry trends. Required Qualifications: Bachelors degree in Computer Science, Engineering, Information Systems, or a related field. 2+ years of Salesforce development experience, including Salesforce CDP/Data Cloud . Strong understanding of data integration, customer identity resolution, and segmentation strategies. Hands-on experience with Salesforce Data Cloud features like: Data Streams & Data Model Objects (DMOs) Identity Resolution Rules Calculated Insights Segments & Activations Proficiency in SQL , JSON, and data mapping techniques. Experience with Salesforce tools (e.g., Marketing Cloud, MuleSoft, CRM Analytics ) is a plus. Salesforce certifications such as: Salesforce Certified Data Cloud Consultant
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