Salesforce Business Analyst

TITLE: Salesforce Business Analyst LOCATION: 100% remote, Candidates must be located in EST or CST time zone only DURATION: 7+ MONTHS

Salesforce Business Analyst (Marketing and Experience Cloud)

Duties and Responsibilities: • For Salesforce Marketing Cloud implementation, the BA will work closely with the business to understand requirements and propose solutions • S/he/they will collaborate with other team members on a fast-paced agile scrum (EDGE) team to propose and deliver the best solution implementation of the Salesforce Marketing Cloud platform for Shell • Engage with business stakeholders to facilitate business process analysis, gather requirements and map them to solutions that leverage Salesforce functionality • Demonstrate Salesforce Marketing Cloud capabilities to solve business problems by implementing Proof of Concept pilots and producing the supporting documentation • Build collaborative relationships with stakeholders with external vendors to achieve project goals • Author a detailed design solution and configuration specification using diagramming tools to represent business and technical processes • Stay current with the periodic Salesforce releases and leverage the updates applicable to Shell • Email automation and campaign journeys • Tracking and reporting metrics • Coordination of efforts for successful implementation • Interfacing directly with staff, IT colleagues, and other stakeholders to identify user requirements, assessing available technologies, and recommending solution options • Support the enterprise-wide implementation of Marketing Cloud and provide subject matter expertise marketing automation initiatives and be responsible for maintenance and enhancements • Recommending strategies and tactics to achieve business need Education/Experience Required • At least three years of experience in a business analyst role and three years of Salesforce experience, including two years of experience in Salesforce Marketing Cloud. • Experience in Salesforce Lead Conversion and experience with various Salesforce modules including Marketing, Community Cloud, and/or Lightning, Email Studio, Microsites, Automation, Web Studios, MC Connect and Analytics, Datorama • Proven track record in leading initiatives, conducting stakeholder workshops, gathering and documenting business requirements • Excellent verbal and written communication skills and the ability to build and maintain trusted relationships with a diverse group of team members, business, and subject matter expects (SME) • Familiarity with third-party and commonly used functionality extenders • Experience in hands-on design, prototyping, development, configurations, testing and other implementation activities • Excellent troubleshooting skills with the ability to analyze and resolve difficult problems quickly • Aptitude for learning new technologies

Skills

• • Excellent project, communication, and customer service skills are required to be successful in this position

Physical Demands: • Ability to safely and successfully perform the essential job functions consistent with the ADA and other federal, state, and local standards • Sedentary work that involves sitting or remaining stationary most of the time with occasional need to move around the office to attend meetings, etc. • Ability to conduct repetitive tasks on a computer, utilizing a mouse, keyboard, and monitor