Product Manager

As a Product Manager for a next-generation media buying platform, your role will be high-ownership and multifaceted. You will be responsible for defining the vision, strategy, and roadmap for the media buying product across various digital channels. Your collaboration with engineering teams will involve designing APIs, data models, and scalable backend systems. Utilizing data to uncover insights, run experiments, and optimize bidding, targeting, and performance outcomes will be crucial. Ensuring high-quality product releases that enhance campaign efficiency, transparency, and ROI will also fall under your purview. Key Responsibilities: - Define vision, strategy, and roadmap for the media buying product across multiple digital channels. - Collaborate closely with engineering teams to design APIs, data models, and scalable backend systems. - Use data analytics to uncover insights, run experiments, and optimize bidding, targeting, and performance outcomes. - Ensure high-quality product releases that improve campaign efficiency, transparency, and ROI. Qualifications Required: - Engineering + MBA from a top-tier institute (IITs, BITS, NITs, IIMs, ISB, etc.). - 2+ years of experience as a Product Manager working on tech or data-driven products. - Hands-on experience in media buying/performance marketing (at least one full stint). - Prior coding experience, enabling you to discuss architecture and logic with developers. - Analytical mindset with the ability to think in numbers, build hypotheses, and validate through data. You will be part of a team dedicated to building a tech-first media engine that revolutionizes how brands purchase and optimize digital media. Join us in shaping the future of digital media buying together. As a Product Manager for a next-generation media buying platform, your role will be high-ownership and multifaceted. You will be responsible for defining the vision, strategy, and roadmap for the media buying product across various digital channels. Your collaboration with engineering teams will involve designing APIs, data models, and scalable backend systems. Utilizing data to uncover insights, run experiments, and optimize bidding, targeting, and performance outcomes will be crucial. Ensuring high-quality product releases that enhance campaign efficiency, transparency, and ROI will also fall under your purview. Key Responsibilities: - Define vision, strategy, and roadmap for the media buying product across multiple digital channels. - Collaborate closely with engineering teams to design APIs, data models, and scalable backend systems. - Use data analytics to uncover insights, run experiments, and optimize bidding, targeting, and performance outcomes. - Ensure high-quality product releases that improve campaign efficiency, transparency, and ROI. Qualifications Required: - Engineering + MBA from a top-tier institute (IITs, BITS, NITs, IIMs, ISB, etc.). - 2+ years of experience as a Product Manager working on tech or data-driven products. - Hands-on experience in media buying/performance marketing (at least one full stint). - Prior coding experience, enabling you to discuss architecture and logic with developers. - Analytical mindset with the ability to think in numbers, build hypotheses, and validate through data. You will be part of a team dedicated to building a tech-first media engine that revolutionizes how brands purchase and optimize digital media. Join us in shaping the future of digital media buying together.