Sde 3 - Growth Marketing (backend)

As a highly skilled SDE 3 - Growth Marketing at Weekday's client in Bengaluru, your role will involve building and scaling backend systems that drive the growth engine. You will work at the intersection of engineering, marketing, and data to enable rapid experimentation, personalization, and measurable growth across various funnels. Your responsibilities will include owning backend services that support marketing automation, campaign orchestration, experimentation platforms, attribution systems, and real-time analytics. Collaboration with Growth, Product, Data, and Marketing teams is essential to design scalable, reliable, and high-velocity systems. Key Responsibilities: - Design, build, and maintain scalable backend services for growth marketing, including user segmentation, campaign triggers, experimentation, and analytics - Develop high-performance APIs and microservices using Go and Node.js - Build systems for A/B testing, feature flagging, and rapid experimentation at scale - Work on event-driven architectures to process large volumes of user behavior data in near real-time - Collaborate with cross-functional teams to translate business goals into technical solutions - Ensure backend systems are highly available, fault-tolerant, and secure, handling large-scale traffic and data - Optimize system performance, latency, and cost efficiency through thoughtful architecture and code quality - Mentor junior engineers and contribute to engineering best practices, code reviews, and architectural discussions - Take ownership of services end-to-end, including design, development, deployment, monitoring, and maintenance Qualifications: - 4-8 years of backend software engineering experience, preferably in product-driven or high-growth environments - Strong hands-on experience with Go (Golang) and Node.js for building production-grade backend systems - Solid understanding of backend architecture, microservices, RESTful APIs, and asynchronous processing - Experience with databases (SQL and/or NoSQL) and handling large-scale data efficiently - Familiarity with event-based systems, queues, or streaming platforms is a strong plus - Ability to design systems supporting experimentation, analytics, and growth workflows - Strong problem-solving skills, balancing speed with long-term maintainability - Excellent communication and collaboration skills with a product and business mindset Why Join Us: - Work on systems directly impacting business growth and user experience - High ownership, real-world scale, and challenging technical problems - Opportunity to shape growth infrastructure from the ground up As a highly skilled SDE 3 - Growth Marketing at Weekday's client in Bengaluru, your role will involve building and scaling backend systems that drive the growth engine. You will work at the intersection of engineering, marketing, and data to enable rapid experimentation, personalization, and measurable growth across various funnels. Your responsibilities will include owning backend services that support marketing automation, campaign orchestration, experimentation platforms, attribution systems, and real-time analytics. Collaboration with Growth, Product, Data, and Marketing teams is essential to design scalable, reliable, and high-velocity systems. Key Responsibilities: - Design, build, and maintain scalable backend services for growth marketing, including user segmentation, campaign triggers, experimentation, and analytics - Develop high-performance APIs and microservices using Go and Node.js - Build systems for A/B testing, feature flagging, and rapid experimentation at scale - Work on event-driven architectures to process large volumes of user behavior data in near real-time - Collaborate with cross-functional teams to translate business goals into technical solutions - Ensure backend systems are highly available, fault-tolerant, and secure, handling large-scale traffic and data - Optimize system performance, latency, and cost efficiency through thoughtful architecture and code quality - Mentor junior engineers and contribute to engineering best practices, code reviews, and architectural discussions - Take ownership of services end-to-end, including design, development, deployment, monitoring, and maintenance Qualifications: - 4-8 years of backend software engineering experience, preferably in product-driven or high-growth environments - Strong hands-on experience with Go (Golang) and Node.js for building production-grade backend systems - Solid understanding of backend architecture, microservices, RESTful APIs, and asynchronous processing - Experience with databases (SQL and/or NoSQL) and handling large-scale data efficiently - Familiarity with event-based systems, queues, or streaming platforms is a strong plus - Ability to design systems supporting experimentation, analytics, and growth workflows - Strong problem-solving skills, balancing speed with long-term maintainability - Excellent communica