Padmi

SFMC Architect

HyderabadPosted 3 months ago
Software engineeringSeniorFull Time; Regular
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As a highly skilled Salesforce Marketing Cloud (SFMC) Professional, your role will involve designing and implementing scalable, reusable marketing solutions. You should have hands-on experience across multiple SFMC modules and a strong command over scripting technologies. Your ability to mentor teams and drive best practices will be crucial for success. Key Responsibilities: - Design, develop, and implement scalable and reusable solutions within Salesforce Marketing Cloud - Work extensively on Email Studio, Mobile Studio, Journey Builder, Automation Studio, CloudPages, and Ads Studio - Develop dynamic and personalized campaigns using AMPscript and SSJS - Build and manage automated customer journeys and lifecycle campaigns - Create and optimize responsive email templates and landing pages - Integrate SFMC with external systems using APIs and data extensions - Ensure data quality, segmentation, and audience targeting strategies - Monitor campaign performance and optimize based on insights and analytics - Collaborate with cross-functional teams including marketing, product, and analytics - Mentor junior team members and enforce development best practices - Troubleshoot and resolve technical issues within SFMC ecosystem Qualification Required: - Strong hands-on experience in Salesforce Marketing Cloud (SFMC) - Proficiency in AMPscript and Server-Side JavaScript (SSJS) - Experience working with Email Studio, Journey Builder, Automation Studio, Mobile Studio, CloudPages, and Ads Studio - Solid understanding of data modeling, segmentation, and personalization - Experience with API integrations and data extensions - Knowledge of HTML, CSS for email and web development - Strong problem-solving and analytical skills Additionally, you should have: - Experience in designing scalable architecture within SFMC - Prior experience in mentoring or leading teams - Exposure to Marketing Automation strategies and campaign optimization - Understanding of customer lifecycle management As a highly skilled Salesforce Marketing Cloud (SFMC) Professional, your role will involve designing and implementing scalable, reusable marketing solutions. You should have hands-on experience across multiple SFMC modules and a strong command over scripting technologies. Your ability to mentor teams and drive best practices will be crucial for success. Key Responsibilities: - Design, develop, and implement scalable and reusable solutions within Salesforce Marketing Cloud - Work extensively on Email Studio, Mobile Studio, Journey Builder, Automation Studio, CloudPages, and Ads Studio - Develop dynamic and personalized campaigns using AMPscript and SSJS - Build and manage automated customer journeys and lifecycle campaigns - Create and optimize responsive email templates and landing pages - Integrate SFMC with external systems using APIs and data extensions - Ensure data quality, segmentation, and audience targeting strategies - Monitor campaign performance and optimize based on insights and analytics - Collaborate with cross-functional teams including marketing, product, and analytics - Mentor junior team members and enforce development best practices - Troubleshoot and resolve technical issues within SFMC ecosystem Qualification Required: - Strong hands-on experience in Salesforce Marketing Cloud (SFMC) - Proficiency in AMPscript and Server-Side JavaScript (SSJS) - Experience working with Email Studio, Journey Builder, Automation Studio, Mobile Studio, CloudPages, and Ads Studio - Solid understanding of data modeling, segmentation, and personalization - Experience with API integrations and data extensions - Knowledge of HTML, CSS for email and web development - Strong problem-solving and analytical skills Additionally, you should have: - Experience in designing scalable architecture within SFMC - Prior experience in mentoring or leading teams - Exposure to Marketing Automation strategies and campaign optimization - Understanding of customer lifecycle management

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