Source description
About the role
LinkedIn Must needed
Direct Line phone no Must needed
VML Location- Los Angeles(CA), Orange County (CA), Portland (OR), Seattle (WA), Denver, CO, Austin (TX), Dallas (TX),Kansas City (MO), Memphis(TN),Minneapolis(MN),Nashville(TN),Rogers(AR),St. Louis(MO)
They need agency experience and experience pitching per Leah AJO and CJA experience
Location: client work is PT so PT is ideal. Any VML location is fine though as long as they are fine with PT hours - I would stay away candidates on the east coast.
Job Description
Job Summary:
This Director level role in the Martech Consulting team leads the strategic implementation and optimization of Adobe Journey Optimizer (AJO), Customer Journey Analytics (CJA), and Real-Time Customer Data Platform (RTCDP). This role combines deep technical expertise with strategic vision to drive enterprise-wide digital transformation through Adobe's Experience Platform. The ideal candidate will plan and oversee complex customer journey orchestration, real-time data integration, and advanced analytics solutions while leading a team of technical specialists and collaborating with cross-functional stakeholders.
Leading VML's Adobe Martech Consulting team within the Marketing Automation practice, the Director will lead multiple client relationships, oversee a team of other Adobe consultants, and drive innovation in our approach to Adobe opportunities.
This role requires a minimum of 4 days per week in-office presence to facilitate collaboration and team development, with potential travel to client locations as needed.
Key Responsibilities:
· Lead strategic planning and implementation of Adobe Experience Platform solutions, focusing on AJO, CJA, and RTCDP integration
· Direct the development of customer journey orchestration strategies leveraging real-time data and predictive analytics
· Oversee data governance and compliance frameworks across Adobe Experience Platform implementations
· Guide cross-functional teams in the adoption of best practices for journey orchestration and real-time personalization
· Establish KPIs and measurement frameworks to demonstrate business impact and ROI of Adobe Experience Platform initiatives
· Develop and maintain relationships with key stakeholders, including IT, Analytics, and Marketing teams
· Lead proof of concept development and technical solution design for enterprise clients
· Mentor and develop team members while fostering a culture of innovation and technical excellence
Qualifications
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· Bachelor's degree in Computer Science, Information Systems, or related field
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· 8+ years of experience in marketing technology implementation and operations
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· 3+ years of hands-on experience with Adobe Experience Cloud products, specifically AJO, CJA, and RTCDP
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· Demonstrated success leading enterprise-scale Adobe Experience Platform implementations
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· Strong understanding of data architecture, API integration, and customer data platforms
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· Experience with journey orchestration, real-time personalization, and multi-channel campaign execution
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· Excellent project management and team leadership abilities
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· Strong communication skills and ability to translate technical concepts for non-technical audiences
Preferred Qualifications
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· Adobe Certified Expert in one or more Experience Platform solutions
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· Experience with additional marketing automation platforms (Salesforce, Oracle, etc.)
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· Advanced degree in related field
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· Experience with agile methodology and enterprise software implementation
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· Knowledge of data privacy regulations (GDPR, CCPA, etc.)
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· Previous experience in a consulting or agency environment
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· Proven track record of driving digital transformation initiatives
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Experience with change management and organizational adoption strategies
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