Analyst - Data

Role Overview: You are a Senior Marketing Insights Analyst responsible for enhancing APJC regional campaigns through expert analytics to contribute significantly to the global Go-to-market strategy. Your role involves leveraging your expertise in data strategy and marketing execution to drive actionable insights aligned with business priorities, fostering growth and revenue. You will play a crucial role in bridging global analytics capabilities with regional marketing needs, transforming complex data into strategic advantages across the B2B portfolio. Key Responsibilities: - Deliver timely, actionable reporting and analysis on B2B marketing performance to influence campaign direction and optimization. - Analyze KPIs and marketing effectiveness using advanced attribution methodologies to drive growth. - Present business stories to global campaign leadership, translating data into strategic recommendations. - Break down complex business questions and communicate findings to both technical and non-technical stakeholders. - Partner with global stakeholders to align on key business priorities, providing insights that influence strategic decisions. Qualification Required: - Advanced proficiency in SQL, Excel, and Tableau. - Strong grasp of B2B marketing analytics and campaign measurement. - Excellent communication and presentation skills. About the Company: Akraya is an award-winning IT staffing firm recognized for its commitment to excellence and a thriving work environment. The company has received numerous accolades such as Stevie Employer of the Year 2025, SIA Best Staffing Firm to work for 2025, Inc 5000 Best Workspaces in US (2025 & 2024), and Glassdoors Best Places to Work (2023 & 2022). Akraya is an industry leader in tech staffing, providing talent solutions for Fortune 100 Organizations. Join Akraya to experience a workplace that inspires and to advance your career in the IT staffing space. Role Overview: You are a Senior Marketing Insights Analyst responsible for enhancing APJC regional campaigns through expert analytics to contribute significantly to the global Go-to-market strategy. Your role involves leveraging your expertise in data strategy and marketing execution to drive actionable insights aligned with business priorities, fostering growth and revenue. You will play a crucial role in bridging global analytics capabilities with regional marketing needs, transforming complex data into strategic advantages across the B2B portfolio. Key Responsibilities: - Deliver timely, actionable reporting and analysis on B2B marketing performance to influence campaign direction and optimization. - Analyze KPIs and marketing effectiveness using advanced attribution methodologies to drive growth. - Present business stories to global campaign leadership, translating data into strategic recommendations. - Break down complex business questions and communicate findings to both technical and non-technical stakeholders. - Partner with global stakeholders to align on key business priorities, providing insights that influence strategic decisions. Qualification Required: - Advanced proficiency in SQL, Excel, and Tableau. - Strong grasp of B2B marketing analytics and campaign measurement. - Excellent communication and presentation skills. About the Company: Akraya is an award-winning IT staffing firm recognized for its commitment to excellence and a thriving work environment. The company has received numerous accolades such as Stevie Employer of the Year 2025, SIA Best Staffing Firm to work for 2025, Inc 5000 Best Workspaces in US (2025 & 2024), and Glassdoors Best Places to Work (2023 & 2022). Akraya is an industry leader in tech staffing, providing talent solutions for Fortune 100 Organizations. Join Akraya to experience a workplace that inspires and to advance your career in the IT staffing space.