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About the role
Job Titles : Adobe Analytics Developer Experience:4-6 yrs 11 AM to 8 PM Location: Hyderabad Description: The below list contains the absolute minimum must haves: • Design & develop Adobe Analytics solution & technical implementation documentation for web and app platforms. • Work with business partners to define measurement strategies • Translating those strategies into tracking and reporting configurations • Work with the business partners/ developers/architects to devise and deploy robust data layers (mainly focusing on Adobe Analytics) • Strong understanding on Mobile SDK • Recommend and implement tagging solutions to meet the tracking requirements. • Develop scripts and plugins to solve ad-hoc tracking issues. • Recommend to improving internal techniques, processes and quality assurance for analytics. • Provide actionable insights through your own analysis on the basis of available data • Present ideas and outcomes of initiatives to stakeholders. • Drive data maturity for analytics purpose. • Work with different APIs, raw data, reporting and visualization platforms • Serve as SME for Adobe Analytics and help upskill our existing Analytics Solutions. • Administer the Adobe Analytics product - variables, processing rules, classifications, marketing channels, data feeds • Create dashboards and ad hoc reports showcasing present trends, progress rate against established KPIs, goals, and lead generation activities • Analyze to identify traffic trends Analyze website traffic (segments) to better understand user experience based on factors like source, channel, visitor frequency, location, etc
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