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About the role
As a Google Analytics Specialist, you will be responsible for managing Analytics (GA4) and Google Tag Manager (GTM) accounts. Your role will involve implementing highly effective web data analytic solutions and visualizing customer behavioral data to optimize various aspects of our online platforms. You will work closely with the marketing team to understand requirements and develop custom reports and dashboards. Key Responsibilities: - Certified in Google Analytics with a minimum of 4+ years of experience in web analytics. - Solid knowledge of the GA4 platform and proficiency in Analytics, Tag Manager, and Data Studio. - Basic understanding of BigQuery and JavaScript, along with familiarity with HTML, CSS, and JavaScript for code customization. - Advanced expertise in Events Tagging and Custom dimensions, with hands-on experience in data visualization through custom dashboards. Qualifications Required: - Certified in Google Analytics by a recognized certifying body. - Minimum of 4 years' experience in web analytics domain. - Proficiency in GA4 platform, Analytics, Tag Manager, and Data Studio. - Strong communication skills, both written and verbal. - Basic knowledge of BigQuery and JavaScript, along with familiarity with HTML, CSS, and JavaScript. - Advanced understanding of Events Tagging and Custom dimensions. In addition to the above requirements, you will need to have in-depth knowledge in the following areas: - Determining tracking requirements and creating functional and technical designs of tags. - Installing GTM container tags on live/staging websites and testing them. - Tracking successful form submissions and conducting regular tag audits. - Coordinating with marketing heads to develop custom reports and dashboards. - Establishing digital analytics tagging standards for consistent data capturing. - Testing and validating tracking using various debugging tools. Overall, your role will be crucial in ensuring accurate data collection and providing valuable insights through data analysis and visualization for our online platforms. As a Google Analytics Specialist, you will be responsible for managing Analytics (GA4) and Google Tag Manager (GTM) accounts. Your role will involve implementing highly effective web data analytic solutions and visualizing customer behavioral data to optimize various aspects of our online platforms. You will work closely with the marketing team to understand requirements and develop custom reports and dashboards. Key Responsibilities: - Certified in Google Analytics with a minimum of 4+ years of experience in web analytics. - Solid knowledge of the GA4 platform and proficiency in Analytics, Tag Manager, and Data Studio. - Basic understanding of BigQuery and JavaScript, along with familiarity with HTML, CSS, and JavaScript for code customization. - Advanced expertise in Events Tagging and Custom dimensions, with hands-on experience in data visualization through custom dashboards. Qualifications Required: - Certified in Google Analytics by a recognized certifying body. - Minimum of 4 years' experience in web analytics domain. - Proficiency in GA4 platform, Analytics, Tag Manager, and Data Studio. - Strong communication skills, both written and verbal. - Basic knowledge of BigQuery and JavaScript, along with familiarity with HTML, CSS, and JavaScript. - Advanced understanding of Events Tagging and Custom dimensions. In addition to the above requirements, you will need to have in-depth knowledge in the following areas: - Determining tracking requirements and creating functional and technical designs of tags. - Installing GTM container tags on live/staging websites and testing them. - Tracking successful form submissions and conducting regular tag audits. - Coordinating with marketing heads to develop custom reports and dashboards. - Establishing digital analytics tagging standards for consistent data capturing. - Testing and validating tracking using various debugging tools. Overall, your role will be crucial in ensuring accurate data collection and providing valuable insights through data analysis and visualization for our online platforms.
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