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About the role
The candidate will be responsible for designing, developing, and maintaining Tableau dashboards for various digital analytics initiatives. The role requires strong analytical capabilities, hands-on experience with GA4 and Firebase, and proficiency in SQL for data validation and transformation. Responsibilities :
Design, develop, and optimize interactive Tableau dashboards and KPI visualizations. Work with GA4, Firebase, MS Clarity, and Hotjar datasets to derive meaningful insights. Perform SQL-based data validation and cleansing. Collaborate with the data engineering team for data model enhancement. Analyze user journey and engagement metrics across web and mobile applications. Partner with cross-functional stakeholders (marketing, IT, operations) to define reporting goals. Prepare documentation, process flow, and data dictionaries for dashboard logic. Top 4 Mandatory Skills:
Tableau (advanced dashboard design and KPI creation) GA4 and Firebase analytics experience SQL proficiency Understanding of web/app journey analytics Good to Have Skills:
Knowledge of Power BI and DAX Familiarity with MS Clarity and Hotjar GCP, BigQuery Exposure to Manufacturing, Supply Chain, or Utilities domain Experience working with REST APIs or JSON-based analytics data
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