Source description
About the role
Own the product roadmap for third-party platform integrations (DSPs, SSPs, etc, and measurement partners), reporting to our Product Manager of Audiences, under our Measurement and Audiences Product Portfolio
Define integration requirements and specifications based on client needs and partner technical constraints
Work cross-functionally with engineering, data science, sales, operations, data governance, product colleagues, and client success to prioritize and ship integrations
Maintain relationships with partner platforms to stay ahead of API changes and new capabilities
Track the health of partner integrations and usage, determining support levels and continued investment in various platforms and partners
Balance strategic partnership opportunities against execution reality and resource constraints
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