Source description
About the role
Snapmint is hiring for the role of Product Analyst! Responsibilities of the Candidate: Analyse user behaviour across the product to identify friction points and opportunities Own user segmentation frameworks to power targeting, personalization, and lifecycle interventions Identify key growth and retention drivers through behavioural, transactional, and campaign data Collaborate with Product and CRM teams to ideate, design, and iterate on experiments including nudges, loyalty programs, and incentive strategies Design and evaluate A/B tests and other experimentation frameworks Support product decision-making through funnel analysis, usage metrics, and feature adoption studies Build dashboards and reporting tools to track product usage, engagement, and campaign performance Requirements: 1–4 years of experience in analytics roles at tech-first companies or startups Strong proficiency in SQL and Python — must-have for data exploration, modelling, and automation Hands-on experience with product analytics, segmentation, campaign measurement, and user lifecycle modelling Strong analytical thinking and the ability to translate data into actionable insights Excellent communication and storytelling skills to influence cross-functional teams Good to have: Exposure to CRM tools, loyalty engines, or gamification mechanics Experience with tools like Mixpanel, Amplitude, PostHog, or similar Experience collaborating with product, marketing, and credit/finance teams Familiarity with BI tools like Tableau, Looker Studio, Power BI, or similar
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