Application Programmer

Duties/Responsibilities

Configure and support Salesforce Marketing Cloud, including Email Studio, Journey

Builder, Automation Studio, Content Builder, and Mobile Connect (SMS)

Assist with SMS enablement, including short code acquisition support, keyword configuration, opt-in/opt-out management, and compliance alignment

Develop automated journeys, triggered sends, and scheduled communications across email and SMS

Build and maintain data extensions, SQL queries, and audience segmentation

Implement dynamic and personalized content using AMP script

Support integrations between Marketing Cloud and State of Maryland systems

Troubleshoot campaign, SMS, data, and automation issues

Follow State of Maryland governance, security, privacy, and approval processes

Produce basic technical documentation and support knowledge transfer

Adhere to all security, change control, and MHBE Project Management Office (PMO) policies, processes, and methodologies.

Note: The candidate must be flexible to work overtime as needed, including weekends, holidays, and off-hours.

Minimum Qualifications

• Five (5) years of Salesforce experience in Marketing Cloud development

• Three (3) years of experience in Salesforce Marketing Cloud development

• Hands-on experience with AMP script and SQL in Marketing Cloud

• Experience implementing or supporting SMS messaging, including consent management

• Ability to work effectively in a staff augmentation role under state direction

• Experience with Mobile Connect, SMS compliance, and short code provisioning processes

• Experience supporting government agencies or health organizations

• Knowledge of accessibility standards (c.g., WAG / Section 50g)

• Experience integrating Marketing Cloud with Salesforce

• Salesforce Marketing Cloud Developer or Consultant certification

• Experience with Mobile Connect, SMS compliance, and short code provisioning processes

• Experience supporting government agencies or health organizations

• Knowledge of accessibility standards, e.g., WCAG / Section 508

• Experience in integrating Marketing Cloud with Salesforce CRM

• Salesforce Marketing Cloud Developer or Consultant certification

• Familiarity with regulated or public-sector environments (PIl, compliance, security)

• Education: Bachelor's Degree from an accredited college or university with a major in Computer Science, Information Systems, Engineering, Business, or other related scientific or technical discipline