SFMC Architect

CRITICAL EXPERIENCE:

SFMC – cert preferred not required

2 to 3 years of solutioning and as an architect

Rate on SQL – 7 or higher and write from scratch

API and SDKs – general data mgmt. skills

Relationship database concepts

Agency experience preferred

Role and Responsibilities

Lead discovery efforts to gather necessary information from clients and internal team members to appropriately understand business needs and solution requirements for digital marketing efforts

Develop deep knowledge of each client's business and available data to ensure platform solutioning is on par with client's marketing objectives

Translate business needs into detailed technical requirements for platform configuration, data schemas and system integrations to deliver against business needs

Lead platform configuration and development of digital marketing campaigns across channels (email, SMS, push, in-app, etc)

Oversee development, testing and deployment of platform work completed by developers

Provide support to development teams working on platform integrations

Create Architecture and Technical specifications documents