Nykaa - Senior/Staff Product Manager

Role: Senior/Staff PM - GrowthLocation: GurgaonTeam: Product - Nykaa BeautyReports to: Director Product, Nykaa BeautyAbout the Role:- We're looking for a Senior/Staff Product Manager to lead the charter around Promotions and Loyalty at Nykaa Beauty.- This critical role focuses on the lower funnel for the beauty business, ensuring purchase enablement and leveraging incentives to drive key business outcomes.- You'll work closely with the performance marketing, site, analytics, design, engineering, business teams, and leadership to shape and execute our roadmap focused on conversion and Key Responsibilities:1. Promotional Levers- Own the discovery and selection of the right promotional and incentive levers for the right users at the right time- Strategize on, build and deploy promotions across the funnel with inputs from business stakeholders using constructs like discounting, coupons, offers, free gifts etc- Drive the north stars of conversion, ABS, AOV2. Loyalty Program- Drive product strategy, roadmap and execution for the Loyalty Program (Prive) - Work closely with business stakeholders to conceptualise features and optimise UX to improve the enrollment, earning and burning experience for users- Drive improvement in FOP and conversion of membersWhat We're Looking For:- At least 6 years of Product Management experience in consumer internet or e-commerce companies to solve end user problems and growth business objectives- Data-first mindset with a strong grip on metrics, cohort analysis, segmentation, and experimentation.- Comfortable working with cross-functional teams including design, engineering, business, marketing, and analytics.- Demonstrable execution focus of collaborating with business and engineering stakeholders to deliver key product features as per product roadmapGood to Have:- Prior experience in beauty/fashion/lifestyle ecommerce or marketplaces.- Exposure to funnel conversion / product led growth / loyalty programs / promotional constructs- Strong product craft - documentation, research, user journeys, verbal and written communicationWhy Join Us:- Nykaa Beauty is India's largest and most loved beauty ecommerce destination.- You'll be part of a high-ownership, high-impact product team shaping the product experience for millions of users in the beauty and personal care category.- This role gives you the unique opportunity to own growth initiatives end-to-end Role: Senior/Staff PM - GrowthLocation: GurgaonTeam: Product - Nykaa BeautyReports to: Director Product, Nykaa BeautyAbout the Role:- We're looking for a Senior/Staff Product Manager to lead the charter around Promotions and Loyalty at Nykaa Beauty.- This critical role focuses on the lower funnel for the beauty business, ensuring purchase enablement and leveraging incentives to drive key business outcomes.- You'll work closely with the performance marketing, site, analytics, design, engineering, business teams, and leadership to shape and execute our roadmap focused on conversion and Key Responsibilities:1. Promotional Levers- Own the discovery and selection of the right promotional and incentive levers for the right users at the right time- Strategize on, build and deploy promotions across the funnel with inputs from business stakeholders using constructs like discounting, coupons, offers, free gifts etc- Drive the north stars of conversion, ABS, AOV2. Loyalty Program- Drive product strategy, roadmap and execution for the Loyalty Program (Prive) - Work closely with business stakeholders to conceptualise features and optimise UX to improve the enrollment, earning and burning experience for users- Drive improvement in FOP and conversion of membersWhat We're Looking For:- At least 6 years of Product Management experience in consumer internet or e-commerce companies to solve end user problems and growth business objectives- Data-first mindset with a strong grip on metrics, cohort analysis, segmentation, and experimentation.- Comfortable working with cross-functional teams including design, engineering, business, marketing, and analytics.- Demonstrable execution focus of collaborating with business and engineering stakeholders to deliver key product features as per product roadmapGood to Have:- Prior experience in beauty/fashion/lifestyle ecommerce or marketplaces.- Exposure to funnel conversion / product led growth / loyalty programs / promotional constructs- Strong product craft - documentation, research, user journeys, verbal and written communicationWhy Join Us:- Nykaa Beauty is India's largest and most loved beauty ecommerce destination.- You'll be part of a high-ownership, high-impact product team shaping the product experience for millions of users in the beauty and personal care category.- This role gives you the unique opportunity to own growth initiatives end-to-end